Lori Senecal is the Global Chief Executive Officer at Crispin Porter and Bogusky. Lori is a talented, assertive, creative and innovative marketer. She has grown to the top most position in the world’s leading brand promoter in the marketing and advertising industry. Lori Senecal credits her success to the lifelong inspiration she gets from her family mentors. She is also determined and hardworking.
Lori has strived throughout her career to build reputable brands by leading at the forefront in creativeness, innovations, and dedication. She built and launched TAG ideation; a young adult marketing unit while at McCann Erickson where she served the capacity of co-managing director of TAG-New York. Her knowledge and expertise positioned her at various significant roles at the various companies she has worked with. Check out Adweek to know more.
In 2005 to 2008, Lori served as the Chief marketing officer at DDB World Wide communication Group Inc. She was actively involved in promoting sales and garnering professional workforce and effective management practices. She rose to head the sales and marketing division. In 2009 her agility, skills and expertise saw her become the president, Chief Executive officer and partner at Kirshenbaum Bond and Partners. She has diversified levels of abilities in digital and creative marketing that are crucial for a multinational corporation. In 2012-2014, she served as the Director and Chief Executive officer at MDC partners Incorporation. In match 2015 Lori was appointed Global Chief Executive Officer of Crispin Porter and Bogusky mandated to oversee the global growth and expansion of the company by coordinating nine offices worldwide.
Lori Senecal is a broad achiever. She has personally attained farfetched positive results for companies she has worked with. She is an accomplished member and Director at AD Council Board with innovative and competitive leadership. She has won honorable awards and recognition from various stakeholders like the Quantum Leap award at AWNY. Fast company named Senecal as the most creative person and won admiration as the woman to watch in advertising industry.
According to Adage, Lori Senecal is a strategic leader who is quick to nurture and incorporate innovative talent into the world of digital and strategic advertising and marketing. She embraces modern platforms of digital online marketing that are strategically directed to achieve success like Facebook. You can view your video on YouTube.